2011 / MINIMUS Radically Different.
At the forefront of the minimalist movement, Minimus was designed to deliver the benefits of barefoot running with more protection.
“Minimus was innovative because it came from insights we arrived at by working with our athletes. We noticed [ultra-runner] Tony Krupicka was modifying his shoes by slicing off the heel, just to get lower to the ground. And that was a first.” JF Fullum Director of Design Innovation
“We jumped on Tony’s modification and made a shoe that was simpler, streamlined, and lighter weight. Together we were able to push a minimal trail shoe that worked more with the foot instead of trying to control it. We rely on our athletes for insights and inspiration. This was a perfect example.” JF Fullum Director of Design Innovation
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