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New Balance 768 Named "Best Running Shoe" By Health Magizine

May 27th 2008

Boston, MA -

New Balance announced today that Health magazine has named the New Balance 768 women's running shoe a "2008 America's Healthiest Fitness Award" winner for best running shoe in the Footwear category.

The 768 receives "top marks for cushioning, durability, and flexibility for runners with low arches," said the editors of Health.

The 768 is a moderate stability trainer designed with innovative New Balance technology including ABZORB® cushioning in the heel and forefoot, a TS2 medial post for smooth stability and a Stability Web for lightweight midfoot support. A PHANTOM LINER™ keeps feet cool and comfortable and NLOCK® provides superior fit, support and security. This combination of New Balance technology provides runners with the optimal blend of cushioning and stability. As with as all in-line New Balance shoes, the 768 is available in multiple widths.

"We are extremely proud that the 768 has been chosen for this award by Health," says Eric Vassall, product manager, running at New Balance. "The New Balance running team works diligently to provide technical and innovative shoes to meet the needs of runners of all abilities. We are thrilled to be recognized for this effort."

The entire review is available in Health's June issue (on newsstands May 27, 2008), or by visiting www.health.com. The 768 is available now in participating retail stores. To find a retailer near you, please call 1.800.253.SHOE or visit www.newbalance.com.

About New Balance:
About New Balance:

New Balance, headquartered in Boston, MA, is a privately-held leading manufacturer of technologically innovative width-sized performance footwear and athletic apparel for women, men, and children. The range of product categories includes running, walking, training, basketball, tennis, cleated and kids. New Balance Athletic Shoe, Inc. employs more than 2,800 people around the globe, and in 2006 reported worldwide sales of $1.55 billion. For more information please visit http://www.newbalance.com.

Contact:

Jennifer Hamel, New Balance
Phone: 617-746-2435
Email: jennifer.hamel@newbalance.com