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New Balance Appoints Chris Quinn To Lead North American Sales

January 12th 2009

Boston, MA -

Boston-based New Balance announces the appointment of Chris Quinn as Executive Vice President, North American Sales.

An executive with 20 years of experience developing organizational leadership, functional sales skills and a broad business perspective, Chris was most recently with Folgers Coffee as Sr. Vice President Sales and Chief Customer Office. Prior to that, he was Executive Vice President Sales and Strategic Insights for Mars, Inc and spent several years at Clorox, in increasingly responsible sales and merchandising positions, including an international assignment and as Sales Director for their Laundry Division.

"The sales opportunity for New Balance is significant as we head into 2009 with new and innovative performance products for athletes looking to achieve their personal best," says Rob DeMartini, CEO at New Balance. "Chris's track record of delivering significant sales results in consumer products balances the strong athletic category and New Balance brand experience among our senior leadership team."

Quinn earned his B.S. from Denison University and an MBA from the University of Michigan.

New Balance also announces the internal appointment of Trevor Masson as General Manager, Canada. Trevor replaces Lorrie Owen-Turner who is joining the New Balance-owned Warrior Sports team as General Manager, Hockey. Trevor has been with the company for ten years in a variety of Sales and Marketing roles and has led the Sales team in Canada for the past two years as National Sales Manager for footwear and apparel.

About New Balance

New Balance, headquartered in Boston, MA has the following mission: Demonstrating responsible leadership, we build global brands that athletes are proud to wear, associates are proud to create and communities are proud to host. New Balance employs more than 4,000 people around the globe, and in 2007 reported worldwide sales of $1.63 billion. For more information please visit http://www.newbalance.com.