• NBx Jacket named “Best Fitness Buys” – Health – June 2011
• WW860 named “Best Fitness Buys” – Health – June 2011
• MR/WR890 named “Best Neutral Shoe” – Women’s Running – May/June 2011 Shoe Review
• MR/WR1080 named “Best Neutral Shoe” – Running Network – Spring Shoe Review 2011
• WX871 named “Best for Fitness Classes” – Shape magazine – April 2011
• MR/WR10 NB Minimus Road Shoe named “Best Debut” – Endurance Sports Media Group – Spring 2011
• MR/WR890 named “Gear of the Year” – Outside – Buyer’s Guide Spring 2011

• Plus Award for “Design Excellence in Athletic Performance” category – Footwear Plus – 2010
• “Favorite Sneakers of 2010” – FitSugar.com – December 2010
• WW850 named “Best for Multi-tasking” – Shape magazine – November 2010
• WX812 named “Best for Fitness Classes” – Shape magazine – November 2010
• WR759 named “Best in Cushioning” – Shape magazine – November 2010
• NB Minimus collection named “Best in Show” – GearJunkie.com – Summer 2010 OR Trade show
• WRW760 named “Best walking shoe” – Fitness magazine
• MC/WC900 tennis shoe names “Best Overall Value” – Tennis magazine – April 2010
• WRW760 named “Best Overall walking shoe” – Shape magazine – April 2010
• NB partnership w/Susan G. Komen for the Cure® awarded “Do Good” stamp – Ladies’Home Journal – April 2010

• WT910 trail shoe named “Best for Rugged Terrain” – Shape magazine – November 2009
• MT/WT100 trail shoe named “Editor’s Choice, Best Racer – Trail Runner – Fall 2009 Footwear Guide
• SM/SW920 received a bronze IDEA (International Design Excellence Award) in the Personal Accessories category from the IDSA (Industrial Designers Society of America) – (Summer) 2009
• The Burnout Tee received “America’s Healthiest Fitness Award” in the workout top category from Health Magazine – July/August 2009
• WW760 received “Best Overall” walking shoe award – Shape Magazine – April 2009
• WR749 received the “Best Stability Shoe” award – Shape Magazine – April 2009
• MT/WT875 named “Best Update” – Runner’s World – Trail Guide April 2009
• MO1500 and WO1500 won “Editor's Choice” Award – Backpacker Magazine – April 2009
• MR/WR1063 named “Best Update” – Runner's World Magazine – March 2009
• WR769 and WT875 named “Editor's Choice” – Women's Adventure Magazine – March 2009

• CT/WCT1003 named “Best All-Around Shoe” – Tennis.com and Tennis Magazine – 2008 "Year in Gear"
• MR/WR904 received a “Best of Adventure Gear Award” – National Geographic Adventure Magazine – Nov/Dec 2008
• WR1224 recognized as one of the “Fit 50” for being a top innovation of 2008.– Fitness Magazine – Nov/Dec 2008
• WX840 wins “Best for Boot Camp and Agility Classes” award – Shape Magazine – November 2008
• MO/WO850 named “Gear of the Year” – Outside Buyer's Guide – 2008
• MR/WR903 named “Editor's Choice” – Runner's World – June 2008
• WR768 named “Best Running Shoe” – Health in their "Best of Fitness" issue June 2008
• Special Recognition for Green Awareness for New Balance Mashpee Commons store – Association for Retail Environments (ARE)
• SM/SW920 named “Best of Adventure Gear” – National Geographic Adventure – December/January 2008

• NBx Design team “Design team of the year” – Runner's World – 2007
• New Balance (UK) “Business Improvement” Award – The Manufacturing Institute's – 2007 Business Award
• Plus Award for “Design Excellence” in the Women's Athletic category – Footwear Plus
• New Balance named “World's Most Ethical Companies™” list – Ethisphere Magazine
• WW792 named “Best Walking Shoe” – Health Magazine's – Best of Fitness Awards 2007
• M/W902 named “Gear of the Year” – Outside Buyer's Guide – 2007
• M/W902 named “Best Renovation” – Running Network – Spring Buyer's Guide
• M/W902 received “High Performance” Award – GenA Network – Spring Shoe Guide
• M/W902 named “Editor's Choice” – Runner's World – March Buyer's Guide
• WR1061 named “Best for Cushioning” – Shape Magazine – April 2007
• MX8515 named “Best in Shoe: For the Gym or Court” – Men's Fitness – April
• 1500 Treadmill named “Best Buy” – Consumers Digest Magazine
• MR/WR1223 named “Best Update” – Runner's World – August Buyer's Guide
• WT800 named “Editors Choice” – Runner's World – October Buyer's Guide
• WV850 named “Best Debut” – Volleyball – October Editor's Choice Shoe Review
• WT800 named “Best for Speed” – Shape Magazine's Shoe Review – November
• MR/WR858 named “Best Update” – Runner's World – December Buyer's Guide
• MR/WR1223 named “Best Update” – Runner's World Third Annual International Shoe Awards – 2007

M/W755 named “Best Update” – Runner's World – December 2006 Buyer's Guide

M/W872 named “Editor's Choice” – Runner's World – Fall 2006 Buyer's Guide

M/W767 named “Best Update” – Runner's World – Fall 2006 Buyer's Guide

W767 named “Best Running Shoe” – Shape – November 2006

WW743 named “Best Walking Shoe” – Shape – November 2006

MW/WW791 named “Consumer Reports Best Buy” – Consumer Reports – October 2006

MW/WW557 named “Consumer Reports Best Buy” – Consumer Reports – October 2006

“#1 in Customer Loyalty Award” – Athletic Footwear Brand Keys (8th year)

M/W8505 named “Sports Product of the Year” finalist – Sports Edge

M766 named “Editor's Pick” – Men's Journal – March 2006 Gear Guide

WX716 named “Best Cross-trainer” – Health Magazine – 2006 Best of Fitness issue

WW791 named “Best Walking Shoe” – Redbook – March 2006

WW791 named “Best Cushioning Shoe” – Shape – April 2006

Special centennial Web site named “Site of the Day” – Adobe

Special centennial Web site named “Site of the Week” – Commarts.com

M/W766 named “Editor's Choice” – Runner's World – Spring 2005 Buyer's Guide

M/W754 named “Editor's Choice” – Runner's World – Summer 2005 Buyer's Guide

“Silver Award” in the 2005 Ex Awards for the 2004 LaSalle Bank Chicago Marathon

“Best Cruelty-Free Athletic Shoes” – PETA (People for the Ethical Treatment of Animals)

New Balance Ultra Arch Support named “Editor's Choice” – Backpacker Magazine

“#1 in Customer Loyalty” Award – Athletic Footwear Brand Keys (7th year)

“2005 A.I.M. Achievement Award” – Associated Industries of Massachusetts

“Distinguished Service Award”, Jim Davis – United States Sports Academy

Health Magazine “Best of Fitness” Award Winner – Exit Short

#1 in Customer Loyalty Award – Athletic Footwear – Brand Keys (6th year)

Extreme Esteem Award – Self Esteem Boston for commitment to community

Northeast Award from MA Alliance for Economic Development for Lawrence development

2004 PLUS award for Design Excellence in Men's Athletic category – Footwear Plus

NB on-line ad 1st in “Rich Media” category – MSN Creative Contest

M805 “Product of the Year in Footwear” & Apparel category – South America's Sports Trader Magazine

Int'l Award for “Best Performance” (in 2002) in Sports Goods – Council of Int'l Awards, UK

“#1 in Customer Loyalty” Award – Athletic Footwear – Brand Keys (5th year)

“All-Star” Award – Apparel Magazine

“Champions of Change Silver Medal for corporate volunteer initiatives” – United Way of MA Bay

M/W716 named “Best Buy” – Runner's World – 2002 Spring Buyers Guide

Fleet Feet “Lifetime Commitment to Running” Award, to Jim Davis – Fleet Feet, Inc.

“Brand of the Year” – ShoesOnTheNet.com

“Footwear Supplier of the Year” – Rebel Sports, Australia

“Vendor Award of Excellence - Best Sales to Plan” – Mervyn's

“#1 in Customer Loyalty” Award – Athletic Footwear – Brand Keys (4th year)

“Telly Award” (to New Balance & Pagano Media) for NB Web Launch

“Men's Athletic Vendor of the Year” Award – Bob's

“2002 Footwear Vendor” Award – The Sports Authority

NB women's running ad “Stairs” named “Best Spot” – Adweek

“FN 2002 Hall of Fame Achievement” Award to Jim & Anne Davis – Footwear News

“Ad of the Month” for women's running ad “Thunderstorm” – Fast Company – September

M/W920 named “Shoe of the Month” – Triathlete – August

M804 named “Product of the Year” in Footwear & Apparel category – South America's Sports Trader

NB women's running ad “Thunderstorm” named “Best Creative Spot” – Adweek

#1 in Customer Loyalty Award – Athletic Footwear – Brand Keys (3rd year)

Footwear Supplier of the Year – Sporting Goods Business

2001 PLUS Award for Design Excellence in Men's Athletic – Footwear Plus

Reader Choice Award in Running & Walking categories – Shape Magazine – April 2001

Large Business of the Year award – Skowhegan (ME) Chamber of Commerce

M/W854 named “Best Update” – Runner's World – March 2001

M/W714 named “Best Buy” – Runner's World – March 2001

M/W904 named “Best Renovation” in Trail – The Running Network – Spring 2001

M/W729 awarded “Gold Medal” in Lightweight – The Running Network – Spring 2001

M/W750 awarded “Gold Medal” in Cushioning – The Running Network – Spring 2001

NCCJ Humanitarian Award, Jim and Anne Davis – National Conference for Community and Justice

2001 British P.O.P. “Gold Medal” in Sports, Toys, and Accessories category

Shoe Angel of the Year – ShoesOnTheNet.com

#1 in Customer Loyalty Award – Athletic Footwear – Brand Keys (2nd year)

PLUS Award for Design Excellence in Men's Athletic, Women's Athletic & Brand of the Year – Footwear Plus

2000 TSA VICTOR Award (Shoe Vendor of the Year) – The Sports Authority

Best Performance Sports Brand – Shinkong Mitsukoshi department store, Taiwan

1999 PLUS Award for Design Excellence – Footwear Plus

Marketing Innovation Award – Sporting Goods Intelligence

#1 in Customer Loyalty Award – Athletic Footwear – Brand Keys

Gold Award for Internet Marketing Excellence – @dtech

1999 Vendor Achievement Award – Gart Sports

1999 TSA VICTOR Award (Shoe Vendor of the Year) – The Sports Authority

M/W1000 awarded “Gold Medal” in Stability Category – The Running Network – Fall 1999

NB Norway (ME) received “The Certificate of Recognition for its significant expansion and modernization efforts” – Growth Council of Oxford Hills

Spring 1999 NB Footwear Trade Catalog won Designers' Choice – Sporting Goods Business

2nd place, “Best Exhibit Booth” – Western Shoe Show (WSA)

M/W827 named “Best Update” – Runners World – December

M/W760 named “Best Buy” – Runner's World – September

“Vendor of the Year” – Fleet Feet

“Vendor of the Year” – Nordstrom

“Community Leadership Award”, Anne Davis – Franciscan Children's Hospital

MW/WW840 named “Editor's Choice” – Walking Magazine

Jim Davis elected to “National Sporting Goods Association Hall of Fame/Company of the Year” – Footwear News

“Vendor of the Year” – Hibbets Sporting Goods

“Footwear Vendor of the Year” – Modell's Sporting Goods

“Footwear Vendor Education Award” – Dick's Sporting Goods

MW/WW840 named “Best Walking Shoe” – a leading consumer magazine

“Marketing Innovation Award” for modular manufacturing – Sporting Goods Intelligence

“Sponsor of the Year”, New Balance Canada – Athletics Canada

“Vendor of the Quarter” – Just For Feet – January-March 1996

Jim Davis named “New England Manufacturing Entrepreneur of the Year” – Inc. Magazine

“Hammer Award” to New Balance Maine – OSHA

“Award of Excellence” – National Shoe Retailers Association (NSRA)

“Outstanding Vendor of the Year” – Fleet Feet

“Community Service Award” – Susan G. Komen Breast Cancer Foundation

Jim Davis named “Entrepreneur of the Year” – Business Week

“Best of Industry Permanent Award” for Modular Panel Point of Purchase Display – POPAI

420 named “#1 running shoe” – Runner's World

320 named “#1 running shoe” – Runner's World

305 named “#1 running shoe” – Runner's World