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Exclusive Fresh Foam Boracay

New colors you’ll only see here

New Spring Colors of Fresh Foam Boracay, exclusively at Be one of the first to run in them.

Support the
USA & the USO

New Balance Athletic Shoe, Inc. will donate $5 to the USO, for each pair of Made in the USA 990v3 shoes bought in participating New Balance Stores, Military Exchanges and on from May 11–June 1, 2015, with a guaranteed minimum donation of $25,000. For more information, see

SHOP 990v3

We’re proud to be the only major company to make or assemble more than 4 million pairs of athletic footwear per year in the USA, which represents a limited portion of our US sales. Where the domestic value is at least 70%, we label our shoes Made in the USA.

574 luau pack

grass skirt optional

Hawaiian-inspired colors with palm tree prints are ready to brighten your summer look, whether you pair them with a hula skirt or your favorite joggers.


WX711 Trainer

Crush It In
New Prints

Take your pick of our best-selling WX711 in new colors and prints designed to inspire confidence, compliments and killer workouts.

Shop WX711

New Balance Custom

Style is What You Make It

Billions of colors. 1 style that’s all you.


LFC 3rd Kit & Core Training

Hold Nothing back

Don’t wait in line. Pre-order your LFC 3rd kit and core training gear today and get it before your friends.