Seated man wearing denim shirt & pants and grey NB 2002R sneakers

The New 2002R

The return and reimagination of the 2002, a tech running classic revered by collectors and runners.

Shop by category

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Men
Woman wearing sporty black jacket and shorts
Women
990 kids’ lifestyle sneaker in classic grey
Kids

Shop top styles

Dejounte Murray wearing a black NB logo hoodie and holding a basketball
Woman in studio wearing NB sweatpants and bra with sweatshirt slung over shoulder
Dejounte Murray wearing a black NB logo hoodie and holding a basketball

The Essentials Collection

Our favorite hoodies, tees & more.

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The Grey Shop

Always in, always classic.

Black 990 sneaker in industrial setting

Made in USA and UK Collection

A cut above the competition.

New Balance MADE contains a domestic value of 70% or more. MADE makes up a limited portion of New Balance’s US sales.