Pair of blue and yellow XC-72 shoes posed against grey studio background

Introducing the
XC-72.

The past could only imagine the future. We brought it to life.

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Man wearing an outdoor inspired vest with a bright yellow tee and black pants
Men
Woman wearing a blue tee with navy sweatpants and a pink sweatshirt draped over her shoulders
Women
A child wearing a pair of 990s
Kids

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Pair of grey 574 sitting on a book with a pile of New Balance archival ads around it.
Young woman in teal and white NB jacket and matching pants sitting on a CRT tv in a grey studio environment. She is wearing grey 574 sneakers.
Pair of grey 574 sitting on a book with a pile of New Balance archival ads around it.

The 574 ‘History Class’

A heritage-inspired 574 collection featuring authentic colorways from our ‘80’s archives.

Young woman in teal and white NB jacket and matching pants sitting on a CRT tv in a grey studio environment. She is wearing grey 574 sneakers.

NB Athletics

Designed to go with everything.

Black 990 sneaker in industrial setting

Made in USA and UK Collection

A cut above the competition.

New Balance MADE contains a domestic value of 70% or more. MADE makes up a limited portion of New Balance’s US sales.