Our first conversations about stepping onto the gridiron kicked off in 2020. The goal – making the best-fitting, most comfortable cleat in the game – was simple. Getting there was not.
We focused on an intelligent approach to product creation that combined our history of best-in-class craftsmanship with cutting-edge innovation. The prototype designs were wear-tested in our Sports Research Lab by players at every level, including Chase Young and Marvin Harrison Jr. These insights proved vital throughout the process.
The game deserves better. We won’t settle for anything less than setting a new standard.
Our first conversations about stepping onto the gridiron kicked off in 2020. The goal – making the best-fitting, most comfortable cleat in the game – was simple. Getting there was not.
We focused on an intelligent approach to product creation that combined our history of best-in-class craftsmanship with cutting-edge innovation. The prototype designs were wear-tested in our Sports Research Lab by players at every level, including Chase Young and Marvin Harrison Jr. These insights proved vital throughout the process.
The game deserves better. We won’t settle for anything less than setting a new standard.
In Texas, where high school stadiums are filled to capacities that outnumber the population of the entire towns, football is a way of life. We provided players from five schools throughout the Dallas/Fort Worth area with the Prodigy and Fortress cleats, to test their performance in the raw, authentic, 24/7 experience that is Texas high school football.
Here's to the start of a new legacy. We won’t settle for anything less than setting a new standard in football performance. That’s why some of the best players in the world – Marvin Harrison Jr. and Chase Young -- have chosen to wear New Balance on the gridiron.
Here's to the start of a new legacy. We won’t settle for anything less than setting a new standard in football performance. That’s why some of the best players in the world – Marvin Harrison Jr. and Chase Young -- have chosen to wear New Balance on the gridiron.
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New Balance Football: Built for Performance
Our football cleats utilize cutting-edge technology for superior traction, support, and stability. We offer a selection of widths and sizes, including football cleats for men and women. Experience the difference with our top models:
The Prodigy: Designed for skill position players, this lightweight cleat prioritizes speed and agility, perfect for quick cuts and explosive acceleration. Its innovative design provides superior grip on both grass and artificial surfaces.
The Fortress: The Fortress cleat offers exceptional stability and midfoot support, ideal for hard lateral cuts. Its high ankle collar and targeted heel support provide the stability needed to dominate in the trenches.
In addition, New Balance apparel complements our cleats, offering high-performance jerseys, shorts, socks, hats and more. All our athletic apparel is crafted from superior materials to keep you cool and dry throughout the game.
